International Design Talks

How to change an icon without changing an icon

Michael Pietig (Hilti), Norbert Möller (Peter Schmidt Group)
Berlin 2017
Friday, 26 May 2017 | 17:30 | Show
German

How to change an icon without changing an icon

Michael Pietig (Hilti), Norbert Möller (Peter Schmidt Group)
Berlin 2017 | Friday, 26 May 2017 | 17:30 | Show | German
Michael Pietig (Hilti)

Michael Pietig (Hilti)

Global Head of Brand Consulting / Hilti(Liechtenstein)
Michael Pietig studied International Marketing in Münster. During and after his studies, he worked for Hutchison Telecom and Orange in the marketing and communications departments. He worked in European sales marketing for Deutsche Telekom in Bonn from 2003 to 2008. While there, he developed... Read More
Norbert Möller (Peter Schmidt Group)

Norbert Möller (Peter Schmidt Group)

Executive Creative Director / Peter Schmidt Group(Hamburg)
Norbert Möller has been the executive creative director since 2003 of the Peter Schmidt Group, currently Germany’s largest brand and design agency in terms of sales. He heads up the corporate design team in Hamburg, and is also a columnist and opinion leader. Among the brands and companies... Read More

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