Skill defeats hystery — the maturity of digital editorial

The holy trinity of creating, presenting and consuming digital quality content is evolving fastly – forged by traditional media brands, start-ups and even consumer brands. But there is a maturity evolving, differentiating so-called-storytellers from truly brilliant narratives who build audiences. A good point in time to reflect on rich narratives, real world editorial work and the role of designers within that new world.